Ten Basic Principles Reveal Why Entrepreneurs Who Master Storytelling Win More – Principle #1

I am very excited to start a Ten Part training series today.  The series is based on an article from Forbes entitled – Entrepreneurs Who Master Storytelling Win More, by Martin Swilling.

An interesting point is that the article is actually reviewing the book Tell to Win written by Peter Guber.

The Forbes article is great and it inspired me to read the book by Guber.  Both the book and the article validate what I teach which is that Storytelling is the most important aspect when it comes making a sale in your business.

The validation feels great, but hey what’s important is the knowledge and what it can do for you.  It is tremendous!

If you are struggling to make sales, or build your team, then this series is definitely for you.  And it’s on my blog at no cost to you!

In the Forbes article Martin Swilling extracts from the book the ten basic principles for telling the right story, at the right time, and telling it right!

These principles are so simple and easy to understand and they are laid out so well.  So for the next ten days I am going to cover each of these principles in detail.

This will come to you in bite sized pieces with me interjecting my stories that pertain to these principles.

It will take you less than 7 min a day on average to read my blog watch the videos. So give it a go!

You will gain info that will be life changing to your business.

I’m SO glad you are here!

Today’s Basic principle #1 is to “Select the Right Story for the Right Audience.”

Check out today’s video where I tell a story that sticks with me today about two leaders that drastically failed at a significant part of this principle.  Remember, this is geared toward you making SALES in your business.

As always I hope you find value in what I am sharing.  If you know of anyone that may be helped by this offer to chat with me, please feel free to pass this on.  Also, please comment and share.  I would love to hear from you!

Thanks so much for spending your time here with me today!

Always remember you ARE your stories!


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